Graduate · Module 2: Building with Strategic Intent · 9/16
Session 4 — Finding Market Problems
What we cover
Complements, substitutes, and Jevons paradox. Vertical industry applications of AI. Assessing the viability of market opportunities.
In class
run an AI agent workflow to evaluate three candidate problem areas, then build a landing page for each.
Before class
- Part 7: Research agents, Part 8: Deciding which idea to keep
- Gil, AI Market Clarity (2025)
- Tan, Where Enterprises Are Actually Adopting AI (a16z, 2026)
- Requests for Startups, Y Combinator (idea menu for the lab)
- Requests for Startups, Bessemer
- Requests for Startups, Greylock
- Requests for Startups, Sequoia
- Prepare three potential ideas for market problems you would like to solve
- Submit "First App and Build Memo" on Canvas